Ultimately, Bull provided the seed of necessity that grew into Bully Beds. In 2015, Bull began to experience apparent hip discomfort. Our vet had told us that a dog’s bed can have a significant impact on their ability to sleep and rest comfortably. The reason is that without sufficient support, the dogs joints come into contact with the hard surface under the bed.

Joe began searching online and found that there were several beds that advertised the fact that they were “therapeutic” or “orthopedic” designs. These heavily promoted products were far more expensive than what you would typically pay for a dog bed, but Joe wanted Bull to be comfortable. He spent countless dollars buying beds that either didn’t provide adequate support for Bull’s 150-pound frame, or that quickly began to go soft and sag.

On top of that these expensive beds were often poorly made. The craftsmanship of the stitching and of the glued foam sections was sloppy or worse. The beds weren’t waterproof. The covers were wrinkled and just didn’t seem to fit properly. In short, the “high end” dog beds that Joe purchased and tried were overpriced and unacceptably low quality.

So Joe decided to make his own. This was both a top down and a bottom up process, starting from scratch. The mission was simple: Joe set out to develop an affordable, high quality dog bed that provides the comfort and support a big dog requires, enabling both luxurious relaxation and therapeutic relief. The bed had to be waterproof, expertly made, attractive, and long lasting. In fact, Joe wanted the bed to last for the dog’s entire life.

Finally, Joe succeeded. The bed he wound up with not only supports the weight of very big dogs, but it will last for decades. We guarantee our beds for twenty years, but in reality it will last a lot longer. We firmly believe that we have created the world’s best dog bed, period!

Tragically and unexpectedly, Bull was diagnosed with a very aggressive attack of liver cancer in late January of 2016. He passed away 3 weeks later. Joe named the company, Bully Beds, in his honor.

Bully Beds Europe is operated by Ilse and Nina Visser. Both dog enthusiasts and breeders of the Australian Labradoodle. For years they struggled with the same challenges as Joe and Hope in finding a dog bed that really lived up to its promises. Since November 2020 Bully Beds are available for the European market giving dogs the comfortable, happy and healthy life they deserve.

To get your large dog the bed of his dreams, buy a Bully Bed today.